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Creation of e-commerce payment gateways for cultural activities, goods and services in institutions linked to the ministry of culture
Description of the policy/measure
Digitally promotes and markets the sector’s cultural offer.facilitates online shopping of cultural goods and services for cuban and foreign buyers.
2005 Convention Monitoring Framework Goal(s)
Area(s) of Monitoring
Transversal Priority(ies)
Results achieved
Increase in visits to the pages being marketedgrowth of purchases made.inclusion of the national public in the purchases.
Evaluation of the policy/measure
Online shopping of cultural goods and services, both for cuban and foreign buyers, was facilitated. there was an increase in the outreach and visibility of cultural activities, goods and services on a global scale.