Developing markets outside of quebec and showcasing quebec culture internationally


Where
Canada
When
2016
Who
The mcc, mrif, calq, sodec

Description of the policy/measure

Trade missionssince 2014, a cultural dimension has been included in the quebec premier's international missions, including integrating cultural businesses and organizations into multi-sectoral trade missions. to accomplish this, the mcc is working in close collaboration with the mrif and the ministere de l'economie, de la science et de i'innovation. in addition, activities to develop cultural markets are included in most of the premier's missions abroad.assistance programsthrough its projects assistance program - appel pour l'invitation a des diffuseurs et programmateurs hors quebec (available online in french only) the mcc is supporting the reception of buyers outside of quebec at several international events and festivals held in quebec in order to establish contact with quebec's cultural offerings. the calq also offers programs that support international activities that are divided into grants for artists and grants for organizations. the sodec offers the programme d'aide a i'exportation et au rayonnement culturel (sodexport) (available online in french only), which helps support the dissemination of quebec work in the international market and the development of markets for cultural businesses.cultural showcaseswith support from the calq, sodec and mrif, the mcc is helping to finance quebec cultural showcases or collective presences (available online in french only) at events abroad where a portion of the programming is dedicated to quebec creativity.budget and market developmentan annual budget for developing cultural markets is granted to quebec representations abroad with a cultural mandate to support the actions of cultural attaches through their partners in the area.international cooperationsee sections 2.2.2 and 2.2.3.ad hoc activitiesthe mrif supports several ad-hoc actions to foster the promotion and recognition of quebec's cultural distinctiveness and creativity, as well as its promotion on the international stage.

Results achieved

Through various measures, the government of quebec expects to strengthen the development of markets in areas and sectors that have been deemed a priority and ensure that quebec's culture is showcased internationally. the goal is therefore for these measures to have positive repercussions on the cultural sector, notably by improving living conditions for artists, people doing cultural work and creators.since 2012, three of the quebec premiers' international missions have included cultural businesses and organizations:- china (october 2014): 4- france (march 2015): 4- mexico (october 2015): 5for the 2012-2013 and 2014-2015 fiscal years, 76 editions of major quebec festivals and events to welcome broadcasters, programmers, publishers and journalists from outside quebec and 40 cultural showcases and collective presences abroad were notably supported by the mcc. for example, quebec was the guest of honour at the 2015 brussels book fair (available online in french only) which was an exceptional showcase for quebec authors and publishers. quebec's attendance at this event was made possible thanks to the collaboration of several stakeholders, including quebec edition, the sodec, the calq, the mrif, the mcc and the quebec government office in brussels.in addition, several forms of ad-hoc support have helped with the promotion, recognition and showcasing of quebec culture. for example, in 2014 slam poet ivy, along with the jerome beaulieu jazz trio, received support for their participation in cultural programming activities at the sidelines of the 15th francophonie summit held in dakar in november 2014. in addition to stage performances, ivy gave a slam poetry workshop to senegalese youth.

Financial resources allocated to the policy

In 2014-2015, the international action budget allocated to the ministerial portfolio was $cad 14.2m. amounts for ad-hoc activities supported by the mrif are unavailable.