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Combatting Climate Disinformation in the Pacific: The Role of Media and Information Literacy
Disinformation is a global threat that now rivals climate change as one of the greatest risks facing humanity. Despite overwhelming evidence of climate change, terms like climate talks and climate scams have resurfaced in public debate, amplified by social media and artificial intelligence. As one pillar of UNESCO’s work in addressing climate disinformation, we need to equip individuals with media and information literacy to critically evaluate information and distinguish between scientific facts and misleading narratives.
The event brought together a panel of academics, environmental journalists, and digital content creators to discuss how media and information literacy (MIL) can combat climate disinformation. The roundtable discussion focused on two key dimensions:
- The impact of climate disinformation on public perception and its potential to hinder effective climate action.
- The role of environmental journalists and digital content creators in filtering misinformation and enhancing public understanding of environmental issues.
“Science alone is not creating more action. Journalists and influencers should combine fact-based information with compelling stories that highlight solutions and local impacts, motivating positive action rather than fear or apathy,” noted Stefan Armbruster, Head of News (Pacific) at RFA/BenarNews. This underscores the importance of strengthening the MIL capacities of journalists and content creators.
Following the roundtable, a workshop engaged 45 participants of diverse ages, equipping them with practical skills to identify false narratives and critically evaluate climate change-related information. Participants expressed the need for a comprehensive public-facing course to further enhance these capabilities.
The event builds on UNESCO's ongoing efforts to promote the integrity of climate information, aligning with its . The session also highlighted the forthcoming multimedia module Navigating Climate Information with Media and Information Literacy, developed in partnership with UNESCO MGIEP (UNESCO Mahatma Gandhi Institute of Education for Peace and Sustainable Development), which will be launched soon.
Disinfo Pacific, held on 11-12 November 2024, was organized by the United Nations Information Centre (UNIC) for the Pacific in collaboration with Griffith University and supported by the European Union.
