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Radio Remains Powerful in the New World

Radio stations and media outlets in Cambodia celebrated the , under the theme 鈥New World, New Radio鈥. On 13 February, Cambodia joined the global celebration to raise awareness on the importance of radio in providing the public with information, education, and entertainment and to encourage decision makers to use radio to reach out to the public and promote diversity of voices and freedom of expression.

With 221 registered national and provincial radio stations, Radio remains one of the most consumed mediums in Cambodia, especially in remote areas, home to some of the most vulnerable communities.

, , , , and commemorated the Day by broadcasting dedicated radio programs, running social media campaigns, publishing online news, and interviewing experts and other speakers, including UNESCO, to  discuss the role of radio in providing listeners with information and how radio constantly adapts to serve the needs of listeners, especially to combat disinformation in time of this pandemic. The Prime Minister of Cambodia also issued a letter to celebrate the World Radio Day 2021, highlighting the significance of professional and ethical journalism in building peace and sustainable development through radio. This year, the commemoration has addressed the evolution of radio to be resilient and sustainable, the innovation of radio to adapt and innovate with the new technology, and how radio connects with the public to provide services during the pandemic, natural disasters, and socioeconomic crisis.

Proclaimed in 2011 by the Member States of UNESCO and adopted by in 2012 as an International Day, February 13 became World Radio Day (WRD). Radio is a powerful medium for celebrating humanity in all its diversity and constitutes a platform for democratic discourse. At the global level, radio remains the most widely consumed medium. This unique ability to reach out the widest audience means radio can shape a society鈥檚 experience of diversity, stand as an arena for all voices to speak out, be represented and heard. Radio stations should serve diverse communities, offering a wide variety of programs, viewpoints, and content, and reflect the diversity of audiences in their organizations and operations.