News
Tackling Implicit Gender Bias in the Media
Why only ten percent of sources interviewed in the news media are women? Why do gender biases persist in news and media content? What can be done to tackle explicit and implicit gender biases in the media?
These questions and more were discussed in detail with participants from eight different countries working in both private and public radio and television stations during a regional workshop 鈥淎ddressing Gender Bias in Media鈥 organized by the Asia Pacific Institute for Broadcasting Development (AIBD) from 27 to 29 March in Kuala Lumpur.
Media expert, Mr. Turan Ali was on hand to discuss unconscious bias and conscious bias with participants from Nepal, Singapore, Sri Lanka, Myanmar, Maldives, Laos, Bhutan, as well as Malaysia in this three-day workshop. Mr. Ali urged participants to use inclusive thinking to tackle gender bias by being more aware of innate 鈥渟ubjective unconscious criteria鈥 that we all have in our decision making process and to change it to 鈥渙bjective conscious criteria鈥.
At the end of the workshop, the participants designed an action plan which they could bring back to their respective media outlet to reduce gender bias in their own work.
UNESCO promotes gender equality in all its area of competencies including in its support for women in the media. As part of the organization鈥檚 effort to raise awareness on the issue, UNESCO organizes the annual 鈥溾 campaign as well as conduct research such as the 鈥溾 and the .
